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How to advertise with the Breakdown

The Breakdown has quickly established itself as the leader in offering the high school sports fan the most comprehensive preview information for their chosen sport. Minnesota’s high school hockey coaches are thrilled to be a part of Breakdown’s family of publications.

— Ken Pauly, Minnesota Hockey Coaches Association and boys’ hockey coach, Benilde-St. Margaret’s High School


Who / What is the Breakdown?

Since 2001, the Breakdown has published the most comprehensive guides to each upcoming high school sports seasons in Minnesota. We’ve been the state’s source for boys’ and girls’ basketball since 2001, boys’ hockey and girls’ volleyball since 2008, boys’ baseball since 2015 — and in 2018 we started our girls’ softball and girls' hockey coverage. Our FULL-COLOR preview guides/yearbooks are around 200 pages of pure Minnesota sports, including capsules on every program in the state, hundreds of top player profiles with photos and Q&A sessions, section previews and much, much more.

Our books include:

  • Player profiles on the Super 100 seniors, Top 75 juniors, Elite 35 underclassmen, along with additional profiles and Q and A with HUNDREDS of the state’s best players.
  • Preseason rankings on the Fab 15 in all classes.
  • Preseason All-State teams in all classes.
  • Extensive section previews on all sections in all classes, from the biggest to the smallest schools.
  • Team capsules on EVERY program in the state with scouting reports on “who to watch.”
  • Special three- to four-page feature stories on several programs from around the state.
  • Hundreds of photos of players and coaches.
  • Skills Q and A with top players from across the state.

Media kit

Click the link below to download the most current Breakdown Sports Media Kit, which includes rates, current circulation and reach, publishing schedule, specifications, and contracts.

Contact us

For more information or to place an advertisement in our guidebooks, please contact:

Tim Kolehmainen

Tim Kolehmainen

President / Editor

Phone: 7632583116


Samples of our books


The Breakdown is my one-stop shop. I can look at all the teams in Minnesota, enjoy feature articles and have all the info I need for apparel, strength training, and camps for my programs.

 — Mark Klingsporn, Tartan High School boys’ basketball coach


By the Numbers...

Website
 
  • Visitors: 58,717
  • Total Visits: 129,846
  • Page Views: 351,164
Note: website stats are for the previous calendar year (January 2017-December 2017)
Reach
 
  • Total Email Contacts: 16,622
  • Yearly Book Sales: 4,150
  • Yearly Book Readership: 10,375
Note: our books have been distributed in 47 different states and several countries among fans, players, coaches, colleges, and more over the past 16 years.
Social
 

The fact that the Breakdown is going to be doing work to promote high school baseball in Minnesota is fantastic! Our student-athletes will now get their names put in front of more people sooner than a high school coach contacting college coaches and scouts by themselves. This book for high school baseball players in our state will be the first resource used by coaches that want to know about players and their high school programs. This is outstanding for all that are involved. What a great way to market two great products...Minnesota high school baseball and the Breakdown!

— Paul Twenge, Minnetonka High School baseball coach; MSHSBCA Advisory Committee


Advertising rates / Publication schedule

Premier Locations
  • Back cover: $1,495
  • Inside covers: $995
Interior Pages
  • Full page: $375
  • Half page: $275
  • Quarter page: $199
  • Business card: $99
College Camp Rates

Note: per NCAA rules, D1 colleges may only place a half page ad in our camp directory, however non-D1 may choose either option A or B and non-NCAA schools may choose one of the other options:

Package A: NCAA D1 schools
Half page camp ad at $275

Package B: NCAA non-D1 schools
Half page camp ad and book/database combo at $299

Package C: Non-NCAA schools
Full page camp ad and book/database combo at $399

Package D: No camp ad (not available to D1 schools)
Book / database combo only (no camp ad) at $199

Book Art Deadline Publish Date (approx)
Softball February 14 March 22
Baseball February 17 March 25
Volleyball April 9 May 14
Girls' basketball September 27 October 25
Boys' basketball September 27 October 25
Girls' hockey October 4 November 1
Boys' hockey October 18 November 15

Coaches from college, to high school, to juniors, as well as players and parents, eagerly anticipate the pictures and the predictions for the upcoming season. The editors and staff continue to do a remarkable job, combining exceptional photography and solid research into a very artistically appealing book. It is a must read...

— Walt Weaver, MVI Camps and Clinics and Hall of Fame volleyball coach


Advertising specifications

Artwork Specifications

All artwork must be supplied to us camera ready, so please supply your graphic designer the spec and format requirements outlined below when sending in new ads.  If you are in need of creative services contact Tim by email (tim@breakdownsportsusa.com) or phone (763-258-3116) for information about our graphic design services or for assistance in submitting your advertisement.  Graphic services will be billed at $70 per hour.

Ad Sizes:

  • Full page, non-bleeding ads are 7.75” width x 10.5” height
  • Full page ads with bleeds are 8.75” width x 11.25” height (no text allowed within the outer 0.5” on all sides)
  • Half page ads are 7.75” width x 5.25” height (no bleeds allowed)
  • Quarter page ads are 3.75” width x 5.25” height (no bleeds allowed)
  • Business card ads are 3.75” width x 2” height (no bleeds allowed)

Fonts:
Please embed all fonts used, otherwise we will be forced to replace fonts not in our system with standard fonts.

Artwork:
Must be at least 300 dpi to reproduce correctly. CMYK or RGB format are both acceptable.

File Formats: TIF, JPG, PDF, EPS are acceptable.

Sending Files: Please email files smaller than 25MB in size.  For larger files, please call (763-258-3116) for further assistance.